At Some AdSense Web Sites, 'Tipping' Is Encouraged

Scott Karp realizes he needs help if he's ever going to collect any of the revenue he earns participating in Google's AdSense advertising program.

So now his Web site encourages tipping.

What Karp and a growing number of other Web site operators do, in actuality, is leave a note on their sites encouraging visitors to click on Google-placed ads, especially the ones that actually interest them.

Tipping seeks to take advantage of Google's AdSense, which is one of the first do-it-yourself online ad programs.

With each click of an AdSense ad, a few more pennies of revenue to share flows into a Web site operator's AdSense account.

But AdSense participants can only collect when their accounts exceed $100, according to the rules Google sets for AdSense.

Read more here about how this practice is likely common at Microsoft and others offering an AdSense-like ad program.

While the Internet's dotted with testimonials of AdSense profits, the growing numbers asking for tips speaks to how many more Web site operators will never reach the $100 figure, and therefore collect their revenue share. Rather, Google keeps it all.

Read the rest of this eWEEK story: "At Some AdSense Web Sites, 'Tipping' Is Encouraged"

Copyright © 2006 Ziff Davis Media Inc. All Rights Reserved. Originally appearing in PC Magazine.


Bibliography for "At Some AdSense Web Sites, 'Tipping' Is Encouraged"
Ben Charny "At Some AdSense Web Sites, 'Tipping' Is Encouraged". PC Magazine. April 2006. FindArticles.com. 05 Dec. 2007.